BorgWarner Creates ‘Borg-Wiener Trophy’ For Wienie 500 At Indy 500
An instant sensation in 2025, the Wienie 500 is back at the Indianapolis 500 on Carb Day on May 22 and BorgWarner has joined Oscar Mayer with the 'Borg-Wiener Trophy.'
The Borg-Wiener Trophy, created by BorgWarner, that will be presented to the winner of the May 22 Wienie 500 at the Indianapolis Motor Speedway. Oscar Mayer Photo The Borg-Warner Trophy is one of the most famous, most iconic and most historic trophies in all of sports. It forever honors every winning driver of the Indianapolis 500, starting with the first winner, Ray Harroun in 1911.
The latest is Alex Palou of Chip Ganassi Racing, who won the Indy 500 in 2025. The Borg-Warner Trophy has a baby brother, and like most younger siblings, it can act like a “Hot Dog. ” It’s the Borg-Wiener Trophy that will be in Victory Lane for to the winning Wienermobile in the highlight of Friday’s Carb Day for the 110 th Indianapolis 500, the second annual Wienie 500.
Last year, Oscar Mayer brought all six Wienermobiles to the Indianapolis Motor Speedway for a high-stakes race built around a key hot-dog moment: Memorial Day Weekend. What started as a four-month build became a breakout moment as 85,000 fans at the Indianapolis Motor Speedway witnessed the “Run For the Mustard” on the 2. 5-mile oval.
That crowd surpassed Super Bowl attendance by nearly 20,000. Another 8 million livestream viewers made the even a viral sensation as it trended No. 1 on X.
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