SeatGeek Brings Connected Arena Strategy to NBA Playoffs
By PYMNTS••pymnts.com
Live entertainment is being rebuilt around the same principles that transformed eCommerce, theme parks and travel. “The fan’s journey now extends so far beyond that ticket to get into the arena,” Brannon Desseyn, product manager at SeatGeek, told PYMNTS. And …
Live entertainment is being rebuilt around the same principles that transformed eCommerce, theme parks and travel.The fans journey now extends so far beyond that ticket to get into the arena, Brannon…