A lot of NBA teams are also annoyed with the collapse …
•Yahoo Sports
You want to know a secret? A lot of NBA teams are also annoyed with the collapse of traditional jersey standards. Many hate having to use all these goofy-looking uniforms.
The marketing is a pain in the ass and the options dilute the brands these franchises obsess over building . If you want to understand why tradition was abandoned, I will, again, direct you to Nike’s tanking stock price. I posted a piece about UBS research revealing that a decline in NBA popularity had hurt the apparel giant.
This is causation in the other direction, where Nike foolishness has undermined the NBA brand. houseofstrauss. com This article originally appeared on Hoops Hype: A lot of NBA teams are also annoyed with the collapse …