Caitlin Clark behind Paige Bueckers on Kevin Durant’s marketability ranking — here’s why
Kevin Durant’s Boardroom ranking of Caitlin Clark at No. 3 sparks a massive fan backlash. Discover why the Fever star’s marketability is causing a WNBA stir.
Caitlin Clark behind Paige Bueckers on Kevin Durant’s marketability ranking — here’s why originally appeared on The Sporting News . Add The Sporting News as a Preferred Source by clicking here . Caitlin Clark is a WNBA star, and people love to talk about her.
She has been outplaying her rivals for a long time, but new reports show she is still being ranked too low by the media. In May 2026, Kevin Durant’s company Boardroom released marketability rankings. They ranked Clark 3.
A'ja Wilson took 1. Paige Bueckers took 2. This ranking caused a massive fan backlash.
Fans see how popular Clark is. She has her own Nike shoes and clothes, and all 44 of her games will be on TV this year. Most people buy tickets just to see her play.