Sabres snag jersey patch sponsor as team's popularity soars
By Michael Petro••Buffalo News
Amherst-headquartered Stark Tech has reached an agreement to become the Sabres’ first jersey patch partner starting next season. It is a multiyear deal that industry experts estimate is worth more than $2 million.
In financial turmoil post-pandemic, the National Hockey League turned to allowing teams last season to start forming jersey patch partnerships with corporate sponsors, while pushing similar helmet st…