FIFA president Gianni Infantino takes random shot at college football

What many believe to be the crown jewel event of the sports world is set to take place in just over a month. But FIFA president Gianni Infantino wants to talk about college football. Infantino and FIFA have received a lot of criticism regarding the steep prices of World Cup match tickets, and the soccer executive appears tired of the narrative.

Infantino compared World Cup ticket prices to those of college football. "You cannot go to watch in the U. S.

a college game, not even speaking about a top professional game of a certain level, for less than $300,” Infantino said at the Milken Institute Global Conference. “And this is the World Cup. ” FIFA president Gianni Infantino is justifying World Cup ticket prices by claiming they’re cheaper than what it costs to see a college football game.

The bizarre comparison comes after fans have criticized FIFA over ticket costs. — Front Office Sports (@FOS) May 7, 2026 A FIFA spokesperson told Front Office Sports that Infantino was indeed referring to American college football rather than soccer, but that he was primarily talking about College Football Playoff ticket prices. Infantino also gave an interesting guarantee if someone buys a World Cup ticket for an exorbitant amount of money.