Golden Tempo's victory in Kentucky Derby averages 19.6 million for most-viewed since 1989
STAMFORD, Conn. (AP) — Golden Tempo's victory in Saturday's 152nd running of the Kentucky Derby averaged 19. 6 million on NBC and Peacock, making it the most-viewed Run for the Roses since NBC started carrying the race in 2001.
According to preliminary data from Nielsen and Adobe Analytics, the audience peaked at 24. 4 million from 7-7:15 p. m.
EDT. Post time for the race was 7:03 p. m.
as Jose Ortiz rallied Golden Tempo from 12th as they approached the stretch to a win by a neck over Renegade and make Cherie DeVaux the first woman to train a Kentucky Derby winner. It is the Derby's largest audience since Sunday Silence's 1989 victory averaged 18. 5 million on ABC.
This year's Derby audience also was an 11% increase over last year. Some of the increase can be attributed to a change in the way viewers are counted. Nielsen began using its Big Data + Panel methodology for all events last September with the start of the current television season.