NBC earns most-watched Kentucky Derby on record
For the second consecutive year, NBC earned a record-setting audience for the Kentucky Derby. On Sunday, NBC announced preliminary data from Nielsen and Adobe Analytics indicates 19. 6 million viewers tuned in for the race portion of the 152nd Kentucky Derby, which would make it the most-watched Derby on record.
The figure is up 12% versus…
Credit: Scott Utterback/USA TODAY NETWORK via Imagn Images For the second consecutive year, NBC earned a record-setting audience for the Kentucky Derby. On Sunday, NBC announced preliminary data from Nielsen and Adobe Analytics indicates 19. 6 million viewers tuned in for the race portion of the 152nd Kentucky Derby, which would make it the most-watched Derby on record.
The figure is up 12% versus last year’s race, which averaged 17. 7 million viewers for Sovereignty’s win and was the most-watched Kentucky Derby since 1989. Golden Tempo’s unbelievable kick to win by a nose over the morning-line favorite Renegade peaked at 24.
4 million viewers in the 7 p. m. ET quarter-hour when the race took place.