Wisconsin raises volleyball season ticket prices ahead of 2026 season

MADISON – The University of Wisconsin athletic department is increasing the prices of women’s volleyball season tickets at the UW Field House again in 2026. This year’s increases in season ticket prices for assigned seating sections range from $3 to $13 per ticket per match, according to information UW officials shared with the Milwaukee Journal Sentinel. When looking at the list prices as a whole amid a lighter home schedule in 2026 , that translates to price increases ranging from 6% to 42% for the Field House sections with assigned seating.

Season tickets in the general admission sections will cost $224 (or $16 per match) in 2026 after previously costing $225 (or $15 per match) in 2025. Wisconsin deputy athletic director Mitchell Pinta said the latest increase in ticket prices boils down to maintaining the “incredible, sustained, continued success” that Kelly Sheffield’s program has experienced. “Kelly’s team has proven time and time again their competitive excellence, and we want to make sure that we’re continuing to invest in this program for the ’26-27 season and beyond,” Pinta said in a phone call.

The lowest level of seats behind the team benches – the “courtside” area of sections E, F and G – will increase by about 31% from $450 in 2025 to $588 in 2026. The recommended minimum per-seat contribution will remain steady at $250, though, so the total cost per seat will rise by 20%. The “silver” tier of seating options – the “courtside” areas of sections Q, R and S and the higher rows of sections R and F in the lower bowl – will increase from $375 in 2025 to $532 in 2026 while the $100 minimum per-seat contribution will remain constant.

That translates to a 42% increase in list price and 33% increase in overall cost. The price for the “bronze” tier of season tickets will increase from $345 in 2025 to $420 in 2026 and continue to have a $50 minimum per-seat contribution. That’s a 22% increase in ticket price and 19% increase in total cost.