Four takeaways from Duke basketball's multi-year partnership with Amazon
The Blue Devils get a huge bag from the streaming giant.
Four takeaways from Duke basketball's multi-year partnership with Amazon originally appeared on The Sporting News . Add The Sporting News as a Preferred Source by clicking here . The Duke Blue Devils basketball program will have a new broadcast partner next season.
Amazon Video has inked a new agreement with the school, which includes broadcasting three neutral site men’s college basketball games to open the 2026-27 season. Duke has worked on marketing the program around the ACC Network that's currently supported by ESPN. While this seems to break away from a traditional offering, it's a redirection under a new platform.
Here are four takeaways from Amazon's deal with Duke. The Blue Devils have a new NIL avenue When the updated figures come out for NIL, Duke should see a significant boost. Adding Amazon Video, especially the games that were added, is not a minor detail.
Here's what's going to be on the streaming schedule later this year. UConn (Las Vegas), 11/25 Michigan (NYC at MSG), 12/21 Gonzaga (Detroit), 2/20 These are all huge games with big price tags. Amazon buying up the rights to Duke's broadcast allows them to cash in.