Magic Sawe dust, runs up brand value
By ET Bureau••The Times of India
With an incredible display of endurance, Sabastian Sawe made history in London by breaking the elusive two-hour marathon barrier, all while donning the phenomenal Adidas Adizero Adios Pro Evo 3 shoes. This sensational achievement sent Adidas’ share price on a…
Adidas' share price sprinted upwards on Monday not because of a new quarterly forecast, but because Kenyan runner Sabastian Sawe did what till Sunday was considered impossible: he broke the 2-hr mara…