Icebreaker Inches Closer to Plastic-free Future
By Alexandra Harrell••WWD
Icebreaker achieved 98 percent plastic-free textile fibers — a record for the VF Corp.-owned brand, citing regenerative agriculture and Merino wool as key.
Icebreaker reports a key milestone: 98 percent of its textile fibers are now plastic-free, the highest yet for the VF Corp.-owned, New Zealand-based outerwear brand. “It’s a milestone that reinforce…