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Your favorite brands got worse on purpose

By Keyana SappWorseonpurpose.com

One company owns Brooks Brothers, Champion, Eddie Bauer, Billabong, Sports Illustrated, and the licensing rights to Elvis's likeness. They don't make a single product themselves.

Pick up a Brooks Brothers shirt and turn it inside out. Look at the shoulder stitching. If it looks like a rats nest of tangled thread done by someone who couldn't give a shit, that's the business mo…