Brentford plan to 'restore nature' in new club initiative
[Getty Images] Brentford have set out to "protect and enhance" nature at the club and in the local area, in announcing their first-ever nature strategy. The London outfit have launched 'Connect by Our Nature' which outlines how they plan to create positive impact on biodiversity - a strategy aligned with the United Nations-backed initiative Sports for Nature Framework (S4N). They join Tottenham Hotspur as the only Premier League sides to have signed up for S4N, in an aim to deliver transformative action for nature by 2030 and beyond.
Brentford's head of sustainability and community James Beale, said: "The sad reality is that nature and biodiversity are in decline, from bees and plants to wider ecosystems. It is something we cannot ignore. "As a club at the heart of our community, we have a responsibility to take action to protect and restore natural habitats.
The benefits are far-reaching, from supporting physical and mental wellbeing to helping tackle climate change. "This strategy provides a clear foundation for how we aim to protect and enhance nature at the club, while supporting our community to do the same. With the expertise of Sport for Nature and Kew Gardens, we have strong support to help turn our ambition into action.
" Wednesday 22 April marks the annual Earth Day .