Conor McGregor settles lawsuit with Artem Lobov over profits from Proper No. 12 sale
Artem Lobov claimed he was due 5% of the sale price from Conor McGregor’s Proper No. 12 whiskey
Conor McGregor has settled a lawsuit filed against him by former teammate and friend Artem Lobov over profits from the sale of his whiskey brand Proper No. 12. On Wednesday, Lobov’s attorney Andrew Walker appeared in court and told the judge that a settlement had been reached and the case no longer needed to go to trial.
Terms of the settlement were not disclosed. Lobov initially filed the lawsuit claiming he was due 5% of the sale following a verbal agreement between the fighters that he would help launch McGregor’s whiskey brand. McGregor denied that he ever made any such agreement.
McGregor, along with his business partners, eventually sold Proper No. 12 to Proximo Spirits — the same company that owns Jose Cuervo tequila — for $600 million in 2021. As a result, McGregor reportedly earned over $100 million for his part of the sale.
At the time, McGregor remained the face of Proper No. 12, but Proximo eventually cut ties with the fighter after a court in Ireland found him liable in a civil lawsuit filed against him over an alleged sexual assault that took place in 2018. Lobov claimed that he was “muscled out” of the business after Proper No.