Was Duke basketball the most-watched team in 2025-26? See the rankings
Duke basketball is consistently a top-watch team. Where did Jon Scheyer and the Blue Devils rank in 2025-26?
In its fourth season under head coach Jon Scheyer , Duke basketball finished the 2025-26 college hoops season as the nation's second-most watched team, per an April 13 Nielsen release. Only national champion Michigan ranked ahead of Duke in viewership, with the Wolverines garnering around 3. 3 million viewers compared to the Blue Devils' 2.
9. UConn (2. 8 million), Purdue (2.
5) and Illinois (2. 3) rounded out the top-five. The Blue Devils faced two teams in that top-five group, notching a 68-63 win over Michigan on Feb.
21 before seeing its season come to an end in a 73-72 loss to the Huskies in the NCAA Tournament Elite 8. Duke finished the year 35-3, its second-straight 35-win season. Consistently a top-watched team, the Blue Devils finished the regular season tabbed as Nielsen's most popular men's college basketball team, measuring both viewership and social media data.