Green Bay Packers’ new alternative jersey will ‘celebrate owners’

GREEN BAY, WI - SEPTEMBER 8: A fan of the Green Bay Packers wears a cheese head with the word owner during the game against the Atlanta Falcons at Lambeau Field on September 8, 2002 in Green Bay, Wisconsin. The Packers beat the Falcons 37-34 in overtime. (Photo by Harry How/Getty Images) | Getty Images Green Bay Packers president and CEO Ed Policy dropped some hints on what the Packers’ new Rivalries jerseys will look like in his recent monthly column .

For those who aren’t aware, Nike and the NFL are going to create a new set of alternative uniforms for each team in the league, with two divisions getting these jerseys each season. Last year, it was the AFC East and NFC West that got the first round of the Rivalries series. Perfectly balanced 🙌 The NFL Rivalries uniforms went 4-4 this season 👀 pic.

twitter. com/27xthMhzm1 — DraftKings Sportsbook (@DKSportsbook) January 4, 2026 Five of the Rivalries uniforms from the 2025 season were home uniforms, while the other three were away uniforms, so it could be a home or away kit for the Packers this upcoming season. In 2026, the NFC North and AFC South will be getting Rivalries uniforms (with the NFC East and AFC West in 2027 and the AFC North and NFC South in 2028).

Here’s what Policy had to say about the Packers’ Rivalries set: As I mentioned back in November, there is a true alternate uniform in the works. Last year, the NFL unveiled a new rivalries uniform for teams in the AFC East and NFC West. The NFC North is on the docket this year.