Publicis Acquires 160over90, Makes Sports Its ‘Next Big Bet’
By Brittaney Kiefer••Adweek
Publicis Groupe has acquired sports and culture-focused agency 160over90 as the holding company deepens its investment in sports marketing.
Social Media Week: SMW returns to NYC April 14 to 16, bringing together the people behind the feed to define what works now in social and content. Secure your spot today.Publicis Groupe has acqui…