Lewis Hamilton says he had to "break the rules" to change F1 fashion

For so long had the Formula 1 paddock only seen sponsor-laden team wear before Lewis Hamilton. Yes, there were hints of an interest in fashion from a number of drivers - Michael Schumacher knew how to throw on some leather and fur once upon a time. But it was Lewis Hamilton that really intertwined fashion with F1, and his impact in this way has been transformative.