Duke vs. UConn draws bigger audience than college football's top rivalry, best numbers since 1993
March Madness is on fire.
Duke vs. UConn draws bigger audience than college football's top rivalry, best numbers since 1993 originally appeared on The Sporting News . Add The Sporting News as a Preferred Source by clicking here .
In the Elite Eight, UConn defeated Duke to advance to the Final Four for the third time in four years. The late-game heroics by Braylon Mullins also brought in huge TV ratings for CBS to lead into the college basketball finale this weekend. Sunday’s game peaked at 18.
9 million viewers, which is near the average 18. 4 million viewers for last year's Ohio State-Michigan game and the 16. 6 million viewers who watched the same Buckeyes team take down Texas in the season opener.
Both games were on FOX . It's clear to say college basketball has taken a step forward. The NCAA Tournament as a whole is up, averaging 10.