George Gervin tries to block Caleb Williams from securing "Iceman" trademark
George Gervin is making an unexpected comeback. First, the NBA legend made a surprise appearance in the Oscar-nominated Marty Supreme. Now, Gervin is playing legal ping-pong with Bears quarterback Caleb Williams.
Via Patrick Finley of the Chicago Sun-Times , Gervin is challenging Williams's recent effort to secure trademark protection of the nickname "Iceman. " “I’ve got nothing but respect for [Williams],” Gervin told Finley. “He’s already proved greatness and his potential upside is great.
Like an ‘Iceman. ’ But that name is taken. .
. . All I’m saying is: Young fella, we’ve already got one 'Iceman.
'" Gervin filed his own applications for "Iceman" and "Iceman 44," four days after Williams filed his own application. Jerald Barisano, president/CEO of Gervin Global Management, told Finley that he believed the paperwork had previously been filed. Regardless, Gervin was well known as "Iceman.