basketball

Suns have 200th consecutive sellout, work to regain momentum as postseason approaches

By DAVID BRANDTโ€ขYahoo Sports

PHOENIX (AP) โ€” The Phoenix Suns are one of the NBA's feel-good stories this season, having much more success than many anticipated after rebuilding their roster over the summer. Suns CEO Josh Bartelstein says the best part is it's a team he actually enjoys watching. Fans apparently agree with him.

The franchise had its 200th consecutive sellout crowd Saturday night, a 108-105 loss to the Milwaukee Bucks . It's the second-longest streak in franchise history and the fourth-longest in the NBA behind Miami, Golden State and Utah. Local TV ratings are up 64% compared to last season.

Even the current five-game losing streak can't completely dampen the mood. It's going to take more than a rough 10 days to derail the surprising momentum the Suns have built over the past few months. โ€œIt's pride in building a team that makes the community, Suns fans, proud,โ€ Bartelstein said.

"That was the goal. It's a basketball city and they love the Suns. We knew if we built a team that resembled the grit, toughness, playing with joy, that this city deserves, with the talent we had and would bring, that we'd be fine.

โ€œSometimes you've got to go through some tough times to come out on the other side of it. โ€ The Suns' relative success โ€” they fell to 39-32 after Saturday's loss โ€” comes a year after one of the most disappointing seasons in franchise history. Last year's team was built around the so-called โ€œBig 3โ€ of 15-time All-Star Kevin Durant, Bradley Beal and Devin Booker while being led by veteran coach Mike Budenholzer, who won an NBA title with the Milwaukee Bucks in 2021.