NIL money hasn’t gone to the heads of college basketball’s best players. It’s gone to their feet
By Ian Stonebrook,
Ian Stonebrook
https://andscape.com/contributors/ian-stonebrook/••Andscape.com
Contrary to all the hand-wringing about the NIL era inflating the egos of college athletes, some of the clearest effects of the newly legal brand deals haven’t been athletes getting big heads. The N…